Hi I'm Hayley, nice to meet you.
What do I do?
That depends on what you need.
Content design covers a range of interrelated skills. The end goal is to create content that effectively connects with the end-user.
In a nutshell, I write.
But writing is so much more than just picking up a pen and creating magic.
I research a lot. I scope out competitors and find their weaknesses. I translate their weaknesses into your strength. I focus heavily on audience, designing content that is user-centred and accessible.
If it involves words, you're in the right place.
My passions lie in crafting original stories. I find solutions to educate, entertain, or inform audiences through words. If this sounds like something you'd be interested in, let's chat.